White Box calculates count, reach, sentiment, and trend analytics for social and review site platforms. To find this data in White Box, do the following:
- Select "Dashboard" from the menu on the left.
- Click on "Platforms", a sub-menu option below "Dashboard". This tab provides an in depth look at your restaurant's social and review site platform analytics.
If Facebook analytics are not appearing on this tab (i.e. Mention Count = 0), please remember to enable your Facebook account in White Box. This will allow White Box to capture mentions from your Facebook page(s). You can do this by clicking on the "Click to Authenticate" link underneath the Facebook sector.
For more indepth Facebook and Twitter statistics, the "Facebook" and "Twitter" sub-menus under "Dashboard" provide incremental, platform-specific information.